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Old 03-05-2007, 02:47 AM   #1 (permalink)
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SEO Impediments

What are common on-site mistakes that impede SE Rankings?

1. (Poorly designed) doorway pages
2. Keyword stuffing
3. Non-SE-indexable site navigation
4. Robots.txt exclusions
5. Duplicate content causing pages to go supplemental


Anybody care to add to the list?
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Old 03-05-2007, 02:59 AM   #2 (permalink)
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6. Hiding keywords or content ( text colour as same as background colour )
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Old 03-05-2007, 03:40 AM   #3 (permalink)
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- Hosting a Link farm / FFA page
- Linking to other bad sites.
- Cloaking.

I think I can only add this 3 to the list for right now. But a nice idea to list all the pitfalls here.
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Old 03-06-2007, 08:17 AM   #4 (permalink)
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Over-using flash at the expense of good content
Dynamic sites using session IDs
Uniform sitewide title and meta tags
FRAMES!
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Old 03-06-2007, 08:21 AM   #5 (permalink)
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Keep 'em coming.
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Old 03-06-2007, 09:11 AM   #6 (permalink)
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Non-SE-indexable site navigation is becoming less common. Today doorway pages and keyword stuffing seem to be the most popular.
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Old 03-06-2007, 12:27 PM   #7 (permalink)
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nasty.web is just really nicenasty.web is just really nicenasty.web is just really nicenasty.web is just really nicenasty.web is just really nicenasty.web is just really nicenasty.web is just really nicenasty.web is just really nicenasty.web is just really nicenasty.web is just really nicenasty.web is just really nice
- uniform page titles/no titles
- (poorly coded) AJAX
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Old 03-06-2007, 01:56 PM   #8 (permalink)
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*excessive* recip links
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Old 03-06-2007, 01:59 PM   #9 (permalink)
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*excessive* recip links
I think that comes under Off-page techniques
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Old 03-06-2007, 05:39 PM   #10 (permalink)
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non SEO-minded urls? like widgets.com/34l;jld%jlkd09 instead of widgets.com/blue-widgets
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Old 03-06-2007, 07:11 PM   #11 (permalink)
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non SEO-minded urls? like widgets.com/34l;jld%jlkd09 instead of widgets.com/blue-widgets
Good one.
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Old 03-06-2007, 07:48 PM   #12 (permalink)
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The mother - Not enough quality backlinks.
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Old 03-06-2007, 08:10 PM   #13 (permalink)
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The mother - Not enough quality backlinks.
Friend wouldn't this be considered as an off page thing.
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Old 03-07-2007, 06:29 AM   #14 (permalink)
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Friend wouldn't this be considered as an off page thing.
Oh yeah - It was late!
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Old 03-07-2007, 03:40 AM   #15 (permalink)
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-Flash, frames, Javascript
-Duplicate content
-Splash page / flash intro for homepage
-Redirects on homepage
-Sitewide titles / meta descriptions
-Dynamic looking URLs
-Javascript or flash based navigation
-No H1 headings
-Not enough text content
-Not actually using the phrases they want to rank for in the content
-Ignoring the long tail, targeting only the big hitter phrases
-Poorly written CMS which incorporates many of the problems mentioned
-Poor design (won't help rankings, but important for conversion)
-Printable versions of pages (dup content)
-not using robots.txt or rel=nofollow to hide useless pages
-Content available via POST, instead of GET
-Issuing a 404 instead of a 301 when content moves
-Site owner expects good rankings with no work

plenty of others.
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Old 03-08-2007, 03:39 AM   #16 (permalink)
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-Site owner expects good rankings with no work
Very good point!
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Old 03-08-2007, 12:50 AM   #17 (permalink)
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Quote:
Content available via POST, instead of GET
What do you mean by that Sadu ?
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Old 03-08-2007, 03:24 AM   #18 (permalink)
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What do you mean by that Sadu ?
This one can be important on many sites important, but ignored by most.

POST is when you submit a form with some data - for example a search form.

Say your site has it's own custom made search on there. You type in what you are looking for "apple ipod" and press search. The website takes you to www.example.com/search.php and displays the ipod search results. Cool.

Technically what has happened is your browser has requested search.php from the server along with the keywords you are looking for. This is called a POST request.

When Googlebot requests search.php it won't send the keywords with the request, so it will see a page saying "Please enter some keywords for your search" and index that. Googlebot will be getting your content via a GET request.

A far better approach is to have your search results page programmed with a nice URL like www.example.com/search/apple-ipod.htm or even www.example.com/search.php?keywords=apple%20ipod is better than nothing.
You guessed it, this page has "Apple Ipod" for the title, H1 heading, URL, meta description, and hopefully a page full of matching relevant search results. The page is pimped for ranking for this phrase. All you need to do is point a link at the page and Google will cache it, and your search results pages will start ranking.
Whenever you see a site that has "Last ten searches made..." on their siite, chances are they are pointing links to their search results page so they can get cached.

It's good for the user too - they can now bookmark a search results page which they couldn't do before. And if they press the refresh button, they won't get that annoying browser message asking them if they want to re-post the form data (a message which means absolutely nothing to most people).

This is one of many examples of GET vs POST for SEO. It does need to be used with caution though.
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Old 03-08-2007, 07:12 AM   #19 (permalink)
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Hosting company down for a certain time. Technical reasons put your ranking down on SE.
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Old 03-10-2007, 01:40 AM   #20 (permalink)
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