Top 10 SEO Mistakes

[Cricket]

Biggest SEO Mistake: Forgetting that the search engines do not buy your products or order your services. It takes way more than being in the top 10 (in the search results) to develop a truly successful online business that will stand the test of time.

[adalmi]

Yes but it cost 10 times more money...so companies who are not able to spend that cash will always find in seo and top 10 placings the best way to reach their customers.

Building a brand and using the traditional marketing ways are a lot more expensive than seo.

Anyway i agree that a business who rely only son top 10 placings can fail any time.

[Natural Elements]

Originally Posted by janegrath

hi..
in-house optimization means optimization done by the person who dobt know or know little about SEO.

Ofcourse if you hire an SEO expert who is ready to do in-house opti is good.

Thanks

How can you know if a in-house optimization is done by a person who don't know or know little about SEO?

This is arrogant to presume facts like that.

I am sorry but I disagree with what you just post.

[janegrath]

Originally Posted by Natural Elements

How can you know if a in-house optimization is done by a person who don't know or know little about SEO?

This is arrogant to presume facts like that.

I am sorry but I disagree with what you just post.

Hi,
You may be disagree with me because of our different thinkings.

We will take one situtaion :
Suppose, i have one new brand site without SEO which i want to promote.
I dont know SEO. As well as i cant afford the SEO rates. So ill not hire any SEO.
So ultimately i have to promote my site.

So what are the regions where i may go wrong while optimizing or promoting the site..Lets See :
1. I know basic is keywords are important for site optimization. But i dont know about k/w stuffing. So if i stuff the k/w, my site will get banned.
2.I know links are necessary in ranking well. But i dont know relevant / irrelevant links pheonomenon. So again i may go wrong by linking to irrelevant sites.
3.Also redirection is quite techiniqal issue. that place i may go wrong.
4.They may over-optimize the site.
etc......

So better if you dont know SEO, try to learn it..do lots of reasearch on it. After careful thinking apply those techniques in site to get good ranking.



Thanks.

[Trapped]

Originally Posted by Alfredito

7.non-relevant link :
As you know if you have more backlinks, chances of getting good ranking in google increased. But many SEOs just count irrelevant links as a backlinks. They dont care whether the backlinks coming from are relevant with their site or not. Google dont consider such links.

Sorry, what do you mean by not consider?

Are you saying that if i only have 10,000 pr7 links that are not from relevent sites and not even 1 link from a relevent site so google will look at it like i have no links at all ?!?!

I just hope he did not mean that, other wise he would be misleading those that are starting to learn se optimization today. Each single link does count, it gives votes in PR and in SERPs, but what makes the difference between backlink from relevant site and irrelevant is the weight and importance Google will give to that link. Having 10k PR7 backlinks from irrelevant sites is like having 2k PR7 backlinks from relevant sites (if not even less).

Originally Posted by Cricket

Biggest SEO Mistake: Forgetting that the search engines do not buy your products or order your services. It takes way more than being in the top 10 (in the search results) to develop a truly successful online business that will stand the test of time.

True that search engines don't buy your product, but they bring you "potential customers", and the rest is your job how you will work on your in-site marketing plan, but thats not seo any longer.

[janegrath]

hello Trapped,

As you can see i have cleared the doubt in my previous post.

I also posted the same thing which you have.

Thanks

[briggidere]

I'll add to this list,

When doing a re-design, it's a huge mistake not have the correct 301's in place. Lets say, "where has my juice gone"

About in-house seo - Our company started as an internal online marketing department back in 1998 for a group of companies. When it started no one had been trained in this area, so it was all self taught over the next few years. We had great success with our own sites, so we have expanded, splintered off from the main company group, as a separate company and are now taking on clients from all over the UK. I feel we are very good at what we do, it's just learning and dedication and a lot of hard work.

In-house SEO's can be very knowledgable

[adalmi]

For in house SEO you need a good project manager to coordinate a team of junior seo's.

[janegrath]

Originally Posted by briggidere

I'll add to this list,

When doing a re-design, it's a huge mistake not have the correct 301's in place. Lets say, "where has my juice gone"

About in-house seo - Our company started as an internal online marketing department back in 1998 for a group of companies. When it started no one had been trained in this area, so it was all self taught over the next few years. We had great success with our own sites, so we have expanded, splintered off from the main company group, as a separate company and are now taking on clients from all over the UK. I feel we are very good at what we do, it's just learning and dedication and a lot of hard work.

In-house SEO's can be very knowledgable and i think

Fine Job briggidere..

I also want to say the same thing..

First learn SEO fully..Then u can do in-house also..
But before that....

[Natural Elements]

Originally Posted by janegrath

Hi,
You may be disagree with me because of our different thinkings.

We will take one situtaion :
Suppose, i have one new brand site without SEO which i want to promote.
I dont know SEO. As well as i cant afford the SEO rates. So ill not hire any SEO.
So ultimately i have to promote my site.

So what are the regions where i may go wrong while optimizing or promoting the site..Lets See :
1. I know basic is keywords are important for site optimization. But i dont know about k/w stuffing. So if i stuff the k/w, my site will get banned.
2.I know links are necessary in ranking well. But i dont know relevant / irrelevant links pheonomenon. So again i may go wrong by linking to irrelevant sites.
3.Also redirection is quite techiniqal issue. that place i may go wrong.
4.They may over-optimize the site.
etc......

So better if you dont know SEO, try to learn it..do lots of reasearch on it. After careful thinking apply those techniques in site to get good ranking.



Thanks.

That's completly different with your first post "in-house optimization means optimization done by the person who dobt know or know little about SEO".

I agree with you if you are a newbie in SEO, but in-house SEO doesn't mean webmasters who don't know or know little about SEO.

Seems like your wrote something and think something else :-)

[adalmi]

For in house i see a company that wants to sell for example electronics on internet and they need a SE marketing / seo expert.

The best option is to have an seo expert hired only for them. This can cost some money but it's better.

[lordspace]

incoming links with targeted keywords in the anchor text, not just click here...

[backgammonnn123]

Seo in my opinion is the best method in cost effectiveness. Unless u have massive cash for adwords . Enough cash for u to survive the learning curve that is. With seo once its done the traffic keeps coming in. It all depends on how fast u need to start making money and how much cash u have to start with.

[Aussie]

Originally Posted by Cricket

Biggest SEO Mistake: Forgetting that the search engines do not buy your products or order your services. It takes way more than being in the top 10 (in the search results) to develop a truly successful online business that will stand the test of time.

I think you're touching on something VERY important here, Cricket. When people say "content is king" it's so often quoted, yet rarely used to any degree. Take how I found v7n... I didn't find it by searching for a webmaster forum, webmaster advice. I found it because the answer to a very specific question was mentioned in a forum thread - which led to me reading the thread, which in turn led me to read other threads and then decide to sign up.

I've lost track of how many sites with google friendly forums outperform sites that have had a professional SEO 'treatment' both in the long term and short term.

SEO isn't dead, but tactics or 'tricks' don't have the punch they are often
portrayed to have. SEO is part of a larger whole. i.e. Marketing strategy.


Back on topic:
Regarding not using a 'bad SEO provider' - I don't think price alone is a good indication of a professional/good provider:

I know of at least five that:

1. Rank well
   (so you would think they know what they are doing)
2. Say they provide ongoing work during the year
   (so the updates are covered)
3. Charge over $700/year

Yet they insist on having a link in the footer to their site for every site that they optimise (without a reciprocal) and thus are helping themselves more than the site they optimise

So I would be interested in tips to spot these less than scrupulous providers before people sign-up and fork out their hard-earned cash...

[Natural Elements]

Charge over $700/year

What planet are you living on? lol

[Aussie]

Originally Posted by Natural Elements

Charge over $700/year

What planet are you living on? lol

That's quite a loaded statement, Natural
Care to elucidate please?

[Cornbread]

Originally Posted by lordspace

incoming links with targeted keywords in the anchor text, not just click here...

I agree with Lordspace, I see a lot of anchor text out there that says, "click here" or "read more"

That has got to be one of the most common mistakes.

[css25]

Many thanks for the very useful information. Much appreciated.

[Natural Elements]

Originally Posted by Aussie

That's quite a loaded statement, Natural
Care to elucidate please?

Sure, $700+ is way underestimated. I will say $8000-$12,000 per year for serious SEO work, by SEO reputable firms and $4000-$$8000 per year for medium SEO work.

$700+ to $4000 it's a joke