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Old 10-24-2007, 08:16 AM   #1 (permalink)
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Differentiate Black, White and Gray Hat SEO?

What is the difference of Black, White and Gray SEO?
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Old 10-24-2007, 09:00 AM   #2 (permalink)
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Black hat- seo that pushes the boundaries of ethical practice. Also known as
search engine spamming..

Example of Black Hat: cloaking,doorway pages and link-farms

Its a violation of the Google “Quality Guidelines”

White Hat- opposite of Black Hat, it follows an ethical approach
within the industry.
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Old 10-24-2007, 09:12 AM   #3 (permalink)
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Originally Posted by cEejay_01 View Post
Black hat- seo that pushes the boundaries of ethical practice. Also known as
search engine spamming..

Example of Black Hat: cloaking,doorway pages and link-farms

Its a violation of the Google “Quality Guidelines”

White Hat- opposite of Black Hat, it follows an ethical approach
within the industry.
Nice Thread. Yep.. We already know the difference between black and white. But what is gray hat?? Plus, I even heard that there is a blue hat seo.
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Old 10-24-2007, 09:23 AM   #4 (permalink)
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Originally Posted by mcaronan View Post
Nice Thread. Yep.. We already know the difference between black and white. But what is gray hat?? Plus, I even heard that there is a blue hat seo.
get more information here http://www.grayhatseo.com/
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Old 10-24-2007, 10:29 AM   #5 (permalink)
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Actually there are 6 hats?

Quote:
* The White Hat, symbolizing facts and hard data. For example, we state that our conversion rate is low. We state that the number of users is dropping. What we're stating here is mostly the question we're trying to answer. Why is the conversion rate so low? Why are visitors not coming or not returning?
* The Red Hat, symbolizing emotions. Here we start making hypotheses about what's going on, but only on an emotional level. Continuing with our examples, our conversion rate is low because we're not connecting to the needs of the visitors. For our decreasing traffic, perhaps our visitors do not feel part of a community. This will be important if you run a forum or a very social Web 2.0 site.
* The Black Hat, which is the color of a judge's robe. Think negatively and critically here. Perhaps our sever is overloaded or the sales page takes too long to load. Our low conversion rate could be to bad targeting, perhaps we're using the wrong keywords. Our visitors are leaving because there are bullies in our community. Again, we state facts and implications of our original question, but as suggestions for potential answers.
* The Yellow Hat, where we talk about sunny, happy, positive things. Hey, we're converting badly but at least it's not costing us much. Too many conversions mean we'll need a much bigger tech support group. Perhaps the drop in traffic means we're left with the most loyal and vocal user base. A smaller community is easier to manage. The point here is to think of the good things coming out of your problem, but try to find an angle that you can exploit.
* The Green Hat, where you let your mind roam wide and free in endless pastures looking for solutions. Here is when you relax and explicitely think about solutions, ideally using a creative idea generation technique. What happens if you ask your dwindling community to redesign your site? What can we do differently? MUST we use these keywords? Are our moderators part of the problem?

* Finally, the Blue Hat, your sky-high big-picture view of the problem. What did we learn? What can we do? Where do we go from here? Write up a little summary of this exercise. Engage with those who you think are part of the problem or are potentially part of the solutions.

Bonus two hats: for fun

* The Propeller Hats are the techies who think the best technical solution wins. They moan when we talk about website usability.
* The Tinfoil Hats are those that believe that Google is evil.
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Old 10-24-2007, 11:28 AM   #6 (permalink)
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Originally Posted by mcaronan View Post
Nice Thread. Yep.. We already know the difference between black and white. But what is gray hat?? Plus, I even heard that there is a blue hat seo.
almost all seo falls in gray hat seo.. its not a white nor a black hat.. It follows some SEs guidelines but not all. Example of this is duplicate content. It is remain ill-defined by all Google SEO guidelines.

as what I know in blue hat, it use to those large sites wherein seo will divide/separate different pages and use it as individual site,.
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Old 10-24-2007, 12:25 PM   #7 (permalink)
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Originally Posted by cEejay_01 View Post
almost all seo falls in gray hat seo.. its not a white nor a black hat.. It follows some SEs guidelines but not all. Example of this is duplicate content. It is remain ill-defined by all Google SEO guidelines.

as what I know in blue hat, it use to those large sites wherein seo will divide/separate different pages and use it as individual site,.
Thanks for clearing my thoughts. But what about those other kind of seo that coolguy posted?? Hmm.. very confusing.. Black, white, grey, and blue are clear but what about those red, green and yellow? Are there really those kinds of SEOs??
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Old 10-24-2007, 09:22 PM   #8 (permalink)
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Originally Posted by ezhel View Post
What is the difference of Black, White and Gray SEO?

Whitehat and blackhat SEO (Search Engine Optimization) are two different (and normally opposing) views of how to do search engine optimization. Whitehats are those website designers that "play nice" and try to follow all of the search engine guidelines to optimize their site. Blackhats are where website designers use backdoors, cloaking, and other tricks to optimize sites.

And also try to read this i hope it is a big help..

http://ezinearticles.com/?Black-Hat,...-SEO&id=664793
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Old 10-29-2007, 06:38 PM   #9 (permalink)
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White hat involves natural way of increasing the traffic to your site while Black hat technique uses several ways of spamming.. When we say spamming, it refers to keyword stuffing, link farm, mirror site, doorway pages etc... These strategies involve bad way of driving traffic to your site.

The gray hat technique involves the combination of black and white..
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