Click-thru rates

MichelRobinson2 · 01-29-2008, 03:01 AM

Hi friends!!!

I just want to know the opinion of you people - what you think about click-thru rates???
how important are click-thru rates?

Business Blogger · 01-29-2008, 05:43 AM

If your referring to CPC then it can be important. It's all up to your individual needs and business model. If you build a site just to put up CPC ads then it's probably important.

If you run brand recognition ads then it probably doesn't matter as much. It's really up to the individual and the business model you use to make money.

~DaRk-EyE~ · 01-29-2008, 07:54 AM

Click-through rates or CTR is important measuring the success of an online advertising campaign. CTR is obtained by dividing the number of users who clicked on an ad on a web page by the number of times the ad was delivered (impressions).

MichelRobinson2 · 01-30-2008, 03:47 AM

Quote:

Originally Posted by ~DaRk-EyE~

Click-through rates or CTR is important measuring the success of an online advertising campaign. CTR is obtained by dividing the number of users who clicked on an ad on a web page by the number of times the ad was delivered (impressions).

Thanx buddy to tell me the importance of click thru rates..

~DaRk-EyE~ · 01-30-2008, 01:09 PM

Quote:

Originally Posted by MichelRobinson2

Thanx buddy to tell me the importance of click thru rates..

Your welcome buddy, its my pleasure...

Thomas Schulz · 01-30-2008, 04:13 PM

On some/most PPC networks ads with high CTR will also cost less per click.

gregdavidson · 01-30-2008, 04:23 PM

For traffic through search engines, I'm willing to pay up to $.15 a click and for less targeted traffic, I wouldn't pay any more than $.05 a click.

MichelRobinson2 · 01-30-2008, 10:17 PM

Quote:

Originally Posted by Thomas Schulz

On some/most PPC networks ads with high CTR will also cost less per click.

Ohh...Please suggest some those PPC networks..

bond007 · 01-30-2008, 11:40 PM

CTR means how often visitors are clicking on an ad (for example a 2% CTR means that for 100 pages displayed you will have 2 clicks).

~DaRk-EyE~ · 02-01-2008, 01:41 PM

Quote:

Originally Posted by MichelRobinson2

Ohh...Please suggest some those PPC networks..

I got this link from the other forum Internet Ad Networks. I hope it can help you figure out the best PPC program to engage in.

TroyM · 02-01-2008, 02:10 PM

You meant PPC rates ?

MichelRobinson2 · 02-04-2008, 04:44 AM

Quote:

Originally Posted by ~DaRk-EyE~

I got this link from the other forum Internet Ad Networks. I hope it can help you figure out the best PPC program to engage in.

Thanx buddy!!!

Thats really a good one.

313i · 02-05-2008, 01:38 PM

i find that monitoring my CTR can help improve and monitor my link and traffic building work. It helps to see the quality of click through traffic I am finding.

Seo Madrid · 02-05-2008, 05:09 PM

CTR isn´t just important for PPC but also for SEO. It´s like asking how important is to get traffic to your site. The thing is that on PPC a low CTR will end you paying a higher Cost Per Click, as Google Adwords, Yahoo SEM and Microsoft AdCenter follow the same formula: Max CPC x Quality Score = Position. And the quality score is mainly determined by your CTR.

stacy131 · 02-05-2008, 06:32 PM

CTR is important because it allows one to measure the success of a campaign and adjust both the ad itself. I don't think that CTR is a measure of website content or SEO. In the end, people can't judge your website until AFTER they've clicked. That's something that the bounce rate and avg. time on site can do, but not CTR.

tdd1984 · 02-05-2008, 07:01 PM

Quote:

Originally Posted by MichelRobinson2

Hi friends!!!

I just want to know the opinion of you people - what you think about click-thru rates???
how important are click-thru rates?

If your referring to PPC, CTR rates are by far the most important on what determines your quality score, spending is the biggest factor on getting low prices.