What's your bounce rate?

**John Scott** · 03-06-2008, 06:22 PM

Quote:

"It is really hard to get a bounce rate under 20%, anything over 35% is cause for concern, 50% (above) is worrying."

Quoted from here.

I have to disagree.

For example, that page. I visited that page, and no others. That would be considered a bounce. But the reason I didn't visit any other pages is because I got the information I was looking for on that page.

Most of my visits to Wikipedia are single page visits. Wikipedia could have a high bounce rate, but that doesn't mean there is anything worrying about the site.

kevalin · 03-06-2008, 10:36 PM

On my main website, I have a bounce rate of 70%..... I hate it to. But for the first two weeks of my website my bounce rate was a little over 90%, so over the course of the next two weeks I have brought it down to 70% and dropping.

Two Godaddy articles really messed up the accuracy of the bounce rate on my website. I posted an article about using Google Apps instead of Godaddy Email system, and I have 200 - 300 visitors a day who are searching for Email Fix, Godaddy Email issues, Godaddy email not being received, so as a result these visitors are not looking for a guide to switch over to Google Apps and they just leave.

I do not know how I became rank 1 for all those search terms........

full house · 03-07-2008, 01:33 AM

I have 25 to 30% on my website! some say its just ok. Bounce rate tell if the visitor stay in your site. If they didn't stay it means they don't satisfy to your site's looks and or didn't find what they want.

**Rankenstein** · 03-07-2008, 02:48 AM

19.77% bounce rate for our biggest client. It's gone between 16% and 23% this month. I suppose that's good then, though I'm not surprised as there is a barrage of clicky options on the homepage.

tdd1984 · 03-11-2008, 10:06 PM

Quote:

Originally Posted by John Scott

Quoted from here.

I have to disagree.

For example, that page. I visited that page, and no others. That would be considered a bounce. But the reason I didn't visit any other pages is because I got the information I was looking for on that page.

Most of my visits to Wikipedia are single page visits. Wikipedia could have a high bounce rate, but that doesn't mean there is anything worrying about the site.

John I would have to disagree too.

Our affiliate sites get super good bounce rate and I don't even have it optimized to the fullest yet.

rups · 03-11-2008, 10:14 PM

but what if user enter and exit from the same page. may b that is the home page.
Obviously home page dont have all the necessary info. Its having links to internal pages which contain detailed information.

tdd1984 · 03-11-2008, 10:16 PM

Quote:

Originally Posted by John Scott

Quoted from here.

I have to disagree.

For example, that page. I visited that page, and no others. That would be considered a bounce. But the reason I didn't visit any other pages is because I got the information I was looking for on that page.

Most of my visits to Wikipedia are single page visits. Wikipedia could have a high bounce rate, but that doesn't mean there is anything worrying about the site.

I just reread what you said and out of all honesty it does depend on what your doing for example a lot of wikipedia pages rank very high in the search engines due to the inbound links, so a lot of people might find what there looking for, but then again theres a lot of variables to that.

Which of course you would want a great bounce rate on affiliate sites

http://www.cdfnetworks.com/what%...e-bounce-rate/

tdd1984 · 03-11-2008, 10:50 PM

Quote:

Originally Posted by John Scott

Quoted from here.

I have to disagree.

For example, that page. I visited that page, and no others. That would be considered a bounce. But the reason I didn't visit any other pages is because I got the information I was looking for on that page.

Most of my visits to Wikipedia are single page visits. Wikipedia could have a high bounce rate, but that doesn't mean there is anything worrying about the site.

John,

thanks for posting this topic I just figured something out by you posting this topic. I got to looking at my commission junction and landing page CTR and Bounce Rate which there good, but I just figured something out by you just making this posts bout bounce rates...

long story.. (it gave me 100 ideas)

jeffnova · 03-12-2008, 02:38 AM

I wouldn't be concerned about the bounce rate being high for organic searches if it is low for PPC searches. That's our situtation - very low bounce for PPC but organic is 60% or so. Organic bounce will depend greatly on the topic of your site, even if it is a well designed site etc.

kevalin · 03-12-2008, 08:59 AM

Quote:

Originally Posted by jeffnova

I wouldn't be concerned about the bounce rate being high for organic searches if it is low for PPC searches. That's our situtation - very low bounce for PPC but organic is 60% or so. Organic bounce will depend greatly on the topic of your site, even if it is a well designed site etc.

My organic bounce rate is very high(70 - 90%), but the bounce rate from all other forms of traffic stays nice and low, usually below 40%.

TrafficFinder · 03-12-2008, 09:01 AM

nice forum, I have always wondered about this. I am glad to know.

~DaRk-EyE~ · 03-12-2008, 09:30 AM

One effective way to moderate Bounce Rate is by creating quality contents that will satisfy viewers and give them what they need...
If Relevancy is one of your major priority for your site then there is a great possibility that searchers will find your site useful and interesting...
This will lead to a Quality visit instead of a Bounce visit...

jeffnova · 03-12-2008, 02:37 PM

Dark Eye, I don't necessarily disagree but it is incorrect to believe that high bounce rate is due to low quality content. It depends greatly on the topic. For example, we're a sheet music seller and carry Hannah Montana sheet music. There are a lot of searchers looking for free Hannah Montana sheet music - once they get to our site they bounce. There are others looking for Hannah Montana recordings - they bounce from our site. There are others looking for free guitar tablature - they bounce. Others want to download MP3s - they bounce. None of these is due to our quality, it's due to the topic area being available in many flavors and searchers use keywords common to all. The ones looking to buy sheet music don't bounce.

kevalin · 03-12-2008, 03:51 PM

Google and there way of ranking webpages is different to say the least. I have top 5 search ranking on over 40 different Godaddy search terms because of an article I wrote about swtching from Godaddy email to Google Apps.

Considering I did almost no SEO to the page, I receive about 200 - 300 visitors a day searching for Godaddy server issues, Godaddy review, DNS, domain forwarding, etc. Since the article is not about any of these search terms, I have a high bounce rate, because it's not what people were looking for.

So it's not about content, it's the fact that Google has the wrong idea about this one page, that brings in over 60% of the traffic to my website. So as a result my bounce rate is high, and mostly from search engine traffic visitors looking for godaddy info.

Brad Gosse · 03-14-2008, 02:47 PM

Some of my best selling sites have an 80-90% bounce rate.

Depends on your goals. If you want bookmarkers than you want a better # but if you are selling you are happy to convert 1:200 visitors

ninjashoes · 03-14-2008, 11:38 PM

mine is probably pretty bad, alot of people find my forum by searching for strange things like "hacking myspace" because someone made a thread about it 5 million years ago

zeruel · 03-15-2008, 12:03 AM

I guess it really depends on the site. I agree with Sir John. Let's say for example, you have a video site. Visitors would tend to stay long on your site because of the videos they are browsing or streaming...

corneo · 03-20-2008, 04:13 PM

I'm really lost on bounce rate. I assume it means leaves your index/home page for another site.
My porn site has a 20% bounce, but it's a enter/exit page. Nothing else. (20% click exit)
My niche site (tight niche) has a 32% bounce rate. With 15 page average per visit. This is the lowest I could ever get it to.

YellowSEO · 03-24-2008, 08:08 AM

50% to 55% normally and 70% 80% when getting attacked

An interesting thing I have noticed about bounce rates and serps

I have a large corporate site with several high and medium keywords with allinanchor, allintitle, allintext,allinurl all #1. But I have noticed movement in serps when bounce rate on unique ips is higher then 70% on 2 of the pages at first I thought it was because the content isn't a good match for keyword so they get pushed to 6,7 in serps where the rest of the page maintain serps only to move if inanchor changes on competitors. Which would be normal and bounce rates based on match and content should be related.

But after more investigating and content tweaks I noticed most visitors come visit 4 to 7 pages and have 20-30% bounce rate.

But when ever we pass Major Corporation X in the serps we get 70%-80% bounce rate from very Simular ips for one very competitive terms come and visit and bounce on the search terms then with in hours the competitor is back to the top. Coming from very specific regions and countries of that competitor till they are back at top spot.

This only happens with two keywords that major x goes after, over 100 others are un affected

In order to fight this I needed to Block repeat ips the do search and bounce daily or repetitive in you analytics.

With these keywords and serps the reason bounce rates can effect it is many due to there being under 300 visits day for search with low amounts of visits the bounce rate can be affected fast in either direction.

Note: I am not taking about SEO site in my nick which Has never been updated.

ninjashoes · 03-24-2008, 11:08 AM

Recently I reallowed guests to use the search function on my vbulletin forum. I am hoping it will help improve bounce rates.