SEO Man Vs SEO Machine - Is this the end for us humans !!!

webcreationuk · 03-20-2008, 05:15 AM

Hi All,

Are we getting to the stages whereby online SEO programs / software are taking over from us mortals?

Some customers have mentioned that they are using software that 'supposedly' informs them of all changes they need to perform in their website (On page and Off Page) and need not require SEO companies to perform this task.

With intelligent software growing at an ever increasing rate, are we getting close to the Terminator scare, whereby the human touch may not be required and potentially putting out of business SEO firm’s who offer bespoke human intelligence and SEO changes.

What are your thoughts, as one day software WILL become sophisticated enough to recreate itself in a better way without human involvement, that is to all intense and purposes a very scary thought indeed.

Man Vs Machine – who would you bet on and can we work together?

If you like my little questions / debates please be kind and give me some reputation points

zeruel · 03-20-2008, 05:53 AM

I don't think SEO machine would be of a 'thing' now. SEO experience in terms of techniques or strategies is really a different thing. It wouldn't be impossible but I don't think it would work...

mangome · 03-20-2008, 07:01 AM

You can't automate SEO

davest · 03-20-2008, 10:11 AM

I agree, every SEO campaign is different in some way. I'm sure SEO software will help but not everything can be quantified.

Filepeter · 03-20-2008, 02:12 PM

Actually things are going quite different, it is required that both humans go smarter, and machines go "human". The major search engines are already ranking websites based on the Latent Semantic Optimization, keyword Semantic. This is a big step straight the artificial intelligence.

Latent Semantic Optimization and the Latent Semantic Indexing of Second Generation will eventually make things more human like, the ranking won't be only a farm link stuff, or spam keywords and buy more links etc. Actually, if you think of what a good SEO Guy is doing nowdays, it's pretty unnatural. Why would one site rank very bad even if its the best site on the world? Just because he didn't paid thousands of dollars to get on top? Just because he didnt spend time on promoting his product. Engines are pretending to give good content to their users, revelant conten.t

Can "Miserable Failure" search term returning George Bush Biography called SEO? Doh, it is not in theory, but in happened in fact (also known as Google Bomb). Manipulating Google is so damn easy.. it just requires money, money and if you have money, then you need even more.. money.

The Latent Semantic Optimization will introduce 'brain' into the Search Engines, it's related to the Neurolinguistic maps of the people over the world, the association with the terms. Those association differ, that's why there are Shared Neurolingistic maps also called Common Neurolinguistic Maps. For example, me and someone else from Bulgaria will have one idea about what Communism is, we share this opinion normally cause we both grown up here. Then ask the people in US, what Communism is.. you will have very different results.

This is where ContentDNA hits. ContentDNA is an equivalent to the all extracted information of all the sites that exist out there (on a given topic) which is going to match the Common Neurolinguistic Map. The search engines are ranking the sites bases on the match with the ContentDNA.

A practical exampe of what ContentDNA is, let me see. You have the word "cell phone", it's actually a phrase.. but it's sort of a word also, we call them GSM here for short, or mobile phones. ContentDNA for the Cell Phones topic will be something like:

- Nokia
- Sony Ericsson
- T-Mobile
- Handsfree
- Melodies
- Symbian
- etc, etc

You should make difference between the Content DNA and "Good Keywords". Also, each of these term can lead to another, they are scaled after an LSI analysis, there is more important and less important. Using the ContentDNA in your content can be very helpful, if you apply this to two equal sites (equal pr, SERP etc) the results will be a lot better for the site that is optimized based on Latent Semantic Optimization.

This is just a small summarize of the whole theory. But believe me, search engines are really going the semantic way.

Regarding the REP you want us to give you, I just find this lame, giving you rep for good questions, gosh? Where is this forum going to.

webcreationuk · 03-20-2008, 02:40 PM

Dear Filepeter,

Many thanks indeed for such a comprehensive response and it will be interesting to see the types of response your supposition will create.

As for the REP points, I feel that your well thought out reply outstrips my need to be rewarded.

In summary a very good reply, especially by a newbie with 7 posts to their name, who has only recently joined this great community.

Where is this forum going - from strength to strength and I just prey that whoever buys this forum will keep up the good work.

Over and Out and once again, thanks for the above reply as sometimes 'good' questions brings out the best in people.

Filepeter · 03-20-2008, 03:19 PM

You are right about the questions yes, but please don't ask people to give you reputation about it, it sounds like "Please give me reputation." You don't want to build this impression in me, don't you? Also, the fact I joined recently the community doesn't mean I don't know this and that, but in general I'm new yes.

As soon as I become a valid member, I will provide you links regarding the Latent Semantic Optimization methods, if there is interest among the visitors.

webcreationuk · 03-21-2008, 03:12 AM

Hi Filepeter,

Touché and no worries there...

Have a good Easter :-)

gururise · 03-21-2008, 05:45 PM

Interesting theories.

jabo · 03-25-2008, 06:35 AM

I think I would still go for the humans... well yeah seo machine could do things faster, but seo humans could do this methods better in quality.... seo needs patience. quality vs quantity?? I must say both but humans are more capable of doing this

Filepeter · 03-25-2008, 01:55 PM

Well the Latent Semantic Optimization method I've mentioned is indeed going more to the human side, still it's basicly pure mathematics to find the perfect content for your topic, a.k.a ContentDNA (read above). And those mathematics are of course hard to do by hand. However, there are certain tools which helps doing those insane maths.

amelia_seo · 03-25-2008, 07:52 PM

G go go go for humans

but, we need the help of softwares also for more results

ev8321 · 03-25-2008, 09:57 PM

I think that seo is going to eventually take a huge turn.
Not everyone can rank number one... Google will always be a step ahead no matter what new technology does.

I think people need to start looking outside the square a bit more. Become and individual and try your own seo strategies, who knows you might crack something that nobody else has. Everyone seems to follow a set lot of rules when it comes to seo, but at what point does it stop?

mit · 03-25-2008, 10:31 PM