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Old 01-30-2013, 07:39 AM
snakeair snakeair is offline
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2013: Tipping Point for Mobile Ad Monetization

I need to fix the way I earn from mobile ad's and keep putting things off. Maybe if I get up off my you know what, I could earn money off mobile ad's on my mobile version of my site. lol

Check out this blog post if you got a few minutes before you respond.

Quote:
While last year brought increased mobile engagement among advertisers, their mobile investments were still proportionally low. However, industry leaders are expecting this gap to continue shrinking, with eMarketer predicting U.S. mobile ad spending will reach $7.19 billion this year.

This shift, in combination with deeper knowledge of mobile purchase behaviors, will mark the tipping point for publishers, agencies, and companies as they more effectively monetize their mobile ad strategies with this high-value, ready-to-buy audience.

Indications of this trend are already evident as more companies are adopting mobile-specific ad performance metrics to validate and improve their expanding mobile ad strategies
Continued at: http://searchenginewatch.com/article...d-Monetization
 
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