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Old 07-03-2012, 12:13 AM
margaritovbg margaritovbg is offline
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Some help with a sample PR stuff?

As one of the services offered by my new business is PR writing, I have decided to make a sample using my story in order to showcase my writing skills. However, as I have never done this before, I am interested if someone can give it a look and tell me where it needs editing. Thanks!
 
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Old 07-08-2012, 08:57 PM
Ord Allenbea Ord Allenbea is offline
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I am going to assume by PR you do mean Press Release (PR does have several meanings). A press release is supposed to be newsworthy no matter how many marketers tell you to submit sales pitch articles to PR sites.

There is a certain format to a press release that must be done to pass the validating editors. I have done several press releases through PR Web (yes it is a paid service and I still get traffic even after several months) and the traffic is great because they will not publish a press release that is not properly formatted.

I was going to give you a link for a press release grader site but they seem to have shut the tool down. So I will post some basic tips.

* Make sure your press release is "newsworthy" otherwise even if published it will not be picked up by any news syndication outlets.

* Always start off the press release with - City, State, News Source, and Date. Example : New York, NY (PRWEB) January 27, 2012

* Keep it short and to the point with no sales pitches, this is supposed to be news and not some sales ad.

* Your title and a summary must be compelling enough to get the readers attention to read the press release.

* Always have a few images and extra summaries related to the press release handy. Some sites will allow you to post these.

* Your press release must have contact info - name, email, address, and phone. Many sites will not publish without this information.

* Your company name should be mentioned at least 3 times in the press release. If links are allowed choose wisely what to use as this will become your backlinks.

* Your press release must end in ###


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Originally Posted by margaritovbg View Post
As one of the services offered by my new business is PR writing, I have decided to make a sample using my story in order to showcase my writing skills. However, as I have never done this before, I am interested if someone can give it a look and tell me where it needs editing. Thanks!
 
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Old 07-30-2012, 07:43 PM
alphaomegalady alphaomegalady is offline
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You can go PRweb or PRlog for some samples of PR, there you can see how a PR was written, how to make headlines, etc.
 
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