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Old 01-13-2015, 05:54 PM
iszuddin iszuddin is offline
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Does email marketing matter?

I have a website that sells a PHP script. And I am considering paid advertising for my site. A part of me feels like I need to have some email marketing strategy to capture the traffic that I pay for. Maybe offer some free email course related to my product.

I feel like I am losing a lot when I am not capturing leads that doesn't buy right away.

And also about email marketing, I feel like I need to have my paying customers on a mailing list some how so that I can continue a channel of communication with them.

When you guys got started, especially if you are selling software, does email marketing matter?
 

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