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Old 06-28-2013, 09:45 PM
snakeair snakeair is offline
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Content Distribution Tip: What’s Ultimately Useful

This is a good read.

Quote:
A lot is said for content being this or that, but what should be fundamental to any SEO or even branding campaign is out and out utility. The full length novel to that white paper expounding on the merits of social engagement, nothing is really more value generative than simple answers for simple questions. Even an infographic, as overused as they have become, wields a mighty weight when people find it useful. No matter how we break it down, utility is a massive influencer.

Many people, including the world’s leading social media gurus, think of content marketing represented by graphic, infographic, words, pictures, video, and so on. Not so many consider the overall brand and influence effect actual tools and platforms represent. Whether your “hook” is being educational, entertaining, or devisively...
Continued at: http://dailyseotip.com/content-distr...y-useful/3447/
 
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