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Old 03-26-2018, 09:03 PM
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HTMLBasicTutor HTMLBasicTutor is offline
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Date Google Shows in Search Results

This topic has come up a few times here, how does Google determine what date (if any) to show with your snippet in the SERPs? Well there is no direct answer:
Quote:
We use a variety of signals to determine which date to show, or if it makes sense to show one at all; its not tied to one specific attribute.
John Mueller when asked on Twitter

His reply is analyzed in this article at TheSEMPost by Jennifer Slegg: Signals Influence Date Google Shows in Search Results
 
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Old 03-28-2018, 06:43 AM
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Brandon Sheley Brandon Sheley is offline
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I always assumed they pulled it from the Date tag for each post. Why wouldn't they?
 
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Old 03-28-2018, 12:13 PM
ppres74 ppres74 is offline
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This definitely warrants more thorough research, but I believe Google looks no further than the code itself to identify the stated publish date and simply uses that (IDK if Google updates it or not if it has been republished - again, needs more research). I've looked through the SERPs for pages with and without dates and noticed that there's almost always some indication of when it was published for those on the SERPs with dates. For example, the article you linked to includes the following:

<time class="entry-time" itemprop="datePublished" datetime="2018-03-26T03:27:07+00:00">March 26, 2018</time>

I can't confirm this is the case across the board, but it's pretty interesting and I wonder if it has something to do with the server response. As with most SEO issues, the trouble tends to start with the CMS (or e-commerce system).
 
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