Google+ Engagement Still Way Behind Facebook, Twitter [STUDY]

[snakeair]

Some interesting stats and fact's if you believe them or not.

More damning research has emerged about Google+ user engagement, challenging Google’s spin that the network is growing at a rapid clip.

RJ Metrics looked at the public comments of 40,000 Google+ users and found, among other things, that about 30% of such users who make a public post once never do so again. The report may present a somewhat skewed picture of Google+ engagement since it focuses on public posts. However, based on the data, the service’s user engagement still lags that of competitors like Facebook and Twitter.

Among other findings:

* The average post on Google+ has less than one reply, reshare and +1.
* There’s a 15% chance that a user will not post publicly again even after posting publicly five times.
* The average time between posts is 12 days for active users.
* The average number of public posts per active users declines steadily month after month.

In contrast, a the Pew Internet & American Life Project found that 52% of Facebook users and 33% of Twitter users engage with the platform daily.

The RJ Metrics report emerges after comScore found that Google+ users....

Continued at: http://mashable.com/2012/05/15/google-plus-engagement/

Thinking i'll send this thread to Google+.

Your thoughts...

[shaymm]

http://www.reuters.com/article/2012/...8GFMB720120515

This is interesting too. GM is dropping ads with Facebook based on poor performance. I wonder what that means for the conversion into the public stock exchange.

[snakeair]

That will shake things up in Mark's world.

GM would do better using adwords since everyone use's adsense. To many young kids use Facebook and most of them drive mommy and daddy's car.

Anyways, that's a lot of revenue loss for FB but it won't effect there operation.

[shaymm]

Honestly, I think it might shake up a few things. I don't think Facebook will hurt by any means, but I do think their public stocks will be downgraded (probably to the more correct pricing). If you ask me, the timing couldn't have been more 'perfect'.