Ezilon + BOTW

[mycarhelpline]

Does spending approx 299$ on Ezilon and BOTW - PR6 Directories really help. For BOTW, with the discount coupon , it will be approx 225$ and for Ezilon it will be 70$ approx. Moreover, its a one time investment - not a recurring mode. Does it really help in gaining ranks.
Am thinking to make payment, but holding myself to get a suitable suggestion from forum members and web-masters who have used them

[Dan]

If all you are doing is spending money to get listed on those directories so that you gain rankings in search engines, then you are going about it all wrong, and you will be wasting your money and time.

Might it help? It might. It might not. There's not going to be a definitive answer for you, because there are too many factors at play and you are talking about just 2 links.

I wouldn't expect to see 2 links change your position or have a dramatic effect on anything. If it's part of a marketing budget where you plan on promoting across multiple platforms then perhaps it will do something.

If you are just going to buy 2 links and then sit back and expect the world to change, then close the wallet, cos it ain't gonna happen. (I use the term "buying links" loosely here because in this day-and-age, it's more about paying for a possibility rather than a guarantee).

Failing to plan, is planning to fail...

[stoner3221]

Your return on the investment is going to depend on the product or service you offer. Both can generate a small amount of traffic to your website. To pay that much for a link is rather risky at best.

[michaelj72]

here's some of how i look at these kind of directories

for Ezilon, you might go to checkpagerank.net, it gives the page rank - 6; alexa rank - 4,049; whether it's listed in Dmoz - no; yahoo directory - yes (a definite plus - that's a positive Trust factor); the domain age - 9 years 7 months, since Dec 2002 (great. the directory has age, and very likely substantial authority and trust); domain history which takes you to the wayback machine and you can check it going back years how the front page has changed.

then go to majesticseo.com and register, and i always check the Historical Index as that gives me a good idea of the long term status and 'universal popularity' of a site etc: and we find out that Ezilon has 34,700 referring domains total (impressive - one of the tops of any directory i've ever checked, lots of authority factor there from all those unique domains) and had over 6,000,000 backlinks, along with 103 EDU referring domains and 11 GOV referring domains and it has a "Majestic Million position of 11,664" which even means you might get some traffic from it. you can also see other good and fun stuff like the # of referring domains to the Top Pages of the directory/website and charts on the recent backlink history

these are just two of the (free) tools that I use to check out the quality of a directory or website.
whether this is worth it for you to invest in a listing depends on your budget. but these kind of figures/stats indicate to me a top quality directory which has been around for a long time