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  #1  
Old 10-27-2011, 12:42 AM
carnivailcity carnivailcity is offline
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Question Site Stats How Much Should I Charge For Ad Space?

Below is a picture of my stats, I'm thinking about finally entering into selling my one ad banner space for right now online. The Ad will be displayed on every page of my website. The problem is I don't know how much I should charge as of right now?

The Ad is displayed Top center.

Estimate?


 
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Old 10-27-2011, 07:47 AM
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Ant0ni Ant0ni is offline
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You can try to work with Google AdSense (premium traffic) and Fidelity Media or AdBrite (remnant traffic). Also you can think about affiliate programe
 
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Old 10-27-2011, 08:27 AM
dan thorley dan thorley is offline
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I have seen $20 a month on well established websites with good consistant traffic, although that was for a text link only. You could charge a lot more for image ads. The only thing that could go against you is the timeline of your site. Although you have done very well in building the traffic up in short space of time, it is hard to see the long term trend. This could effect a little bit the price you could charge.
 
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Old 10-28-2011, 11:11 AM
Dart Dart is offline
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As you want to charge based on the traffic to your website a lot also depends on the niche of your website. A site relevant to a financial product will normally be able to charge a lot more than a site on craft activities.
 
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Old 11-01-2011, 08:15 AM
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ishuvonet ishuvonet is offline
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So If I were in the same position with that amount of traffic then I probably would charge anything between $20 to $30 for a text link or around $40 per month for a banner ad.
 
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Old 11-01-2011, 09:33 PM
Rupam Das Rupam Das is offline
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suppose your total pageview in a month is x.
your eCPM that adsense offer is some thing like 3$.
Google keeps 32% of the money, if you are offering direct space, that need not be there.

so

amount= (x/1000)*3.4

final amount=amount+amount*.3
 
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Old 11-03-2011, 05:44 AM
davelev davelev is offline
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Take account of the following factors:

-your industry: if it's a well paid sector, then you should ask more
-the number of unique visitors, not visits
-do you have members? Facebook fans? are they many?
-Alexa Rank
-Google Page Rank
-number of Google backlinks (type into Google: "link:www.yoursite.com")
-number of your pages seen by Google (type into Google: "site:www.yoursite.com")
-bounce rate (measure with Google analytics)
-is your site strong in your sector?

...potentially other factors as well...

A PR 3 site with few backlinks, but with a prominent Google position, high Alexa Rank and good keywords might sell ads better than...

...a low-Google-listed PR 6 site with linkfarm-like structure, thousands of Google backlinks, high bounce rate, few pages, poor Alexa Rank...

Everything counts, but some things like eCPM, Google Rage Rank, Alexa Rank aren't everything...

Be very good in a few things and you'll sell well. Especially:

-have many quality, real visitors, potentially many returning, thus low bounce rate...
-have very good content...
-have a decent number of quality backlinks showing up in Google...
-have good CTR with targeted ads...
-have a good base within your social media page/channel: fans who interact with you...

Measuring 2-3 indicators and having others tell you how much you should sell for, based on a few factors, such as visitors and eCPM is naive...

You might want to try BuySellAds.com
 
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Old 11-05-2011, 02:57 AM
surg surg is offline
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A text link ad should get you around 20-30$/month. What's your page rank
 
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Old 11-05-2011, 01:44 PM
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maraton maraton is offline
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I suggest you to start with a fair price to attract customers and then increase it. Calculate your income from Adsense and then choose an amount for renting your spaces according to your Adsense revenue.
 
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Old 11-07-2011, 09:53 AM
carnivailcity carnivailcity is offline
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Question

Quote:
Originally Posted by davelev View Post
Take account of the following factors:

-your industry: if it's a well paid sector, then you should ask more
-the number of unique visitors, not visits
-do you have members? Facebook fans? are they many?
-Alexa Rank
-Google Page Rank
-number of Google backlinks (type into Google: "link:www.yoursite.com")
-number of your pages seen by Google (type into Google: "site:www.yoursite.com")
-bounce rate (measure with Google analytics)
-is your site strong in your sector?

...potentially other factors as well...

A PR 3 site with few backlinks, but with a prominent Google position, high Alexa Rank and good keywords might sell ads better than...

...a low-Google-listed PR 6 site with linkfarm-like structure, thousands of Google backlinks, high bounce rate, few pages, poor Alexa Rank...

Everything counts, but some things like eCPM, Google Rage Rank, Alexa Rank aren't everything...

Be very good in a few things and you'll sell well. Especially:

-have many quality, real visitors, potentially many returning, thus low bounce rate...
-have very good content...
-have a decent number of quality backlinks showing up in Google...
-have good CTR with targeted ads...
-have a good base within your social media page/channel: fans who interact with you...

Measuring 2-3 indicators and having others tell you how much you should sell for, based on a few factors, such as visitors and eCPM is naive...

You might want to try BuySellAds.com
This is my 3rd website in 6 months and manly the only one I've been working on since I've registered for 4. I liked your responds so I'll answer yours first I'll try to get to others later if I can.

-your industry: if it's a well paid sector, then you should ask more

NO

-the number of unique visitors, not visits

Last month 7,120
This month as of 11/7/11 2,823

-do you have members? Facebook fans? are they many?

NO social media like myspace, facebook

-Alexa Rank

Alexa Traffic Rank: 6,632,387 No regional data
Sites Linking In: 71

-Google Page Rank

0

-number of Google backlinks (type into Google: "link:www.yoursite.com")

About 60,400 results

-number of your pages seen by Google (type into Google: "site:www.yoursite.com")

About 98,700 results

-is your site strong in your sector?

Not sure, But so far the largest I've seen in my sector
 
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Old 11-10-2011, 05:45 AM
crucible151 crucible151 is offline
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I would start by checking out competing sites. Some of them may have their advertising rates available. See how they compare to what you're thinking. You could also see who's advertising with them and get some ideas on who to approach about advertising on your site. I did something similar and got some bites for banner space. : )
 
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Old 11-11-2011, 10:41 AM
amandabee amandabee is offline
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I always go through marketplaces on forums for link/banner selling and look at other peoples sales to kinda get a estimate on how much they are going for or how much to charge.
 
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