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  #1  
Old 01-28-2013, 02:15 PM
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Neontope Neontope is offline
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Exclamation adBrite Ceasing Operations on Feb 1st

Bit of sad news. Have been using adBrite for some time now. They sent around this email today. Another case of Google gobbling up the competition?

Quote:
Dear adBrite Publisher,

Over the last few weeks, adBrite and its management have been evaluating the go-forward plan for the business. Given market conditions and certain financial liabilities, in working with our lenders, we have decided to cease operations on Feb 1, 2013.

This is a difficult decision for all of us at adBrite. However, after much deliberation this seems to be the best course of action despite the impact it will have on all the employees, clients and partners who helped build this business. There will be a team in place as needed to assist with winding down.
Thank you for being part of the adBrite community.

The adBrite Team
 
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Old 01-28-2013, 02:19 PM
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You beat me to it. I can confirm that email. There is no notice on the site yet.
 
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Old 01-28-2013, 11:46 PM
snakeair snakeair is offline
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I believe this and I wonder how much revenue they really lost.

Here the news: http://techcrunch.com/2013/01/28/adbrite-shut-down/
 
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Old 01-29-2013, 07:07 AM
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This was actually expected to happen, sooner or later and a similar scenario might take place to some other minor PPC networks out there. When you have a look at web pages which apparently have been monetized with the ad units, you will find most of them blank, simply with messages like powered by this or that company. In today's competitive online market, all PPC networks which fail to catch attention of a huge number of eager advertisers will be subject to deletion and shutting off, sooner or later.
 
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Old 01-31-2013, 06:55 AM
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Guess the model couldn't sustain itself. X out one more less than competitive channel for advertisers to use.
 
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Old 02-03-2013, 06:47 AM
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yes i got a mail couple of days back saying there are taking a nose dive fasten your seat belt

Google monopolizing the whole internet despite they facing 100s of court cases

Last edited by snakeair; 02-03-2013 at 07:13 AM.
 
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Old 02-08-2013, 04:06 PM
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We still don't understand, why shut down?! their site was still getting huge traffic. They could have just made some changes and make it work. We can't really find all the details about the news or if there was more into it.
 
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Old 02-08-2013, 10:11 PM
snakeair snakeair is offline
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Eh, I can't find anything just yet. This what I found:

Quote:
In an interview with AllThingsD, CEO Hardeep Bindra said he joined last year with the goal of selling the company, and was making progress on talks before they fell through “a couple weeks ago.” AdBrite currently has 26 employees.

The company was founded in 2002 as an ad network, and became an ad exchange in 2008. It raised more than $40 million in funding from Sequoia Capital and others. (Shortly after Sequoia’s infamous “RIP Good Times” presentation.) Co-founder Philip Kaplan has been involved in several startups since then — currently he’s working on a social network for musicians called Fandalism.
Source: http://techcrunch.com/2013/01/28/adbrite-shut-down/
 
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