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Webmaster Revenue Discuss money making strategies, ideas to monetize your website or blog, tips and techniques to increase webmaster revenue, etc. This forum is NOT for promoting your own site or referral link.


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  #1  
Old 12-12-2007, 07:46 AM
FredAt FredAt is offline
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Monetizing My Site

Hello All! I have just joined this forum. I have a site dedicated to programming that is a few months old. It is rapidly gaining in popularity and visitor numbers. Sometime within the next few months I plan to start monetizing the site.

Given that I have decided that all site content should always be free for all users I have only one possible revenue stream - advertising. I am quite sceptical about the Google AdWords route.
  • I often find that such ads are hilariously wrong - I don't want to irritate my viewers with that
  • I am dealing with a highly technoliterate community - I doubt that they would click on such ads so no revenues for me
  • I'd rather be in control of my earnings

All that said, I have no experience of selling site advertising. I would much appreciate any tips and advice members of this forum might be able to offer on the dos and donts when doing this. In particular
  1. Are there any guidelines I could use to determine pricing?
  2. How, apart from "Advertise with us" links on my site, can I make advertisers aware of the opportunity?
 
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  #2  
Old 12-12-2007, 01:00 PM
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cldnails cldnails is offline
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Sounds like a program like Adbrite would work well for you or Text Link Ads. These programs give you total control over what ads show up on your site, through an approval and que method. In addition, through Adbrite you can set your pricing based on the criteria you set, like views, clicks, etc...
 
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  #3  
Old 12-13-2007, 02:21 AM
FredAt FredAt is offline
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Quote:
Originally Posted by cldnails View Post
Sounds like a program like Adbrite would work well for you or Text Link Ads. These programs give you total control over what ads show up on your site, through an approval and que method. In addition, through Adbrite you can set your pricing based on the criteria you set, like views, clicks, etc...
Thanks!
 
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  #4  
Old 12-16-2007, 07:08 PM
f1rm f1rm is offline
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Quote:
Originally Posted by FredAt View Post
Hello All! I have just joined this forum. I have a site dedicated to programming that is a few months old. It is rapidly gaining in popularity and visitor numbers. Sometime within the next few months I plan to start monetizing the site.

Given that I have decided that all site content should always be free for all users I have only one possible revenue stream - advertising. I am quite sceptical about the Google AdWords route.
  • I often find that such ads are hilariously wrong - I don't want to irritate my viewers with that
  • I am dealing with a highly technoliterate community - I doubt that they would click on such ads so no revenues for me
  • I'd rather be in control of my earnings

All that said, I have no experience of selling site advertising. I would much appreciate any tips and advice members of this forum might be able to offer on the dos and donts when doing this. In particular
  1. Are there any guidelines I could use to determine pricing?
  2. How, apart from "Advertise with us" links on my site, can I make advertisers aware of the opportunity?
If you understand the way your visitors think, why not monetize your website as an affiliate? Simply pick certain products you believe in and they will find useful and promote them, it's as easy as that.
Alan Johnson
 
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  #5  
Old 12-16-2007, 11:49 PM
FredAt FredAt is offline
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Quote:
Originally Posted by f1rm View Post
If you understand the way your visitors think, why not monetize your website as an affiliate? Simply pick certain products you believe in and they will find useful and promote them, it's as easy as that.
Alan Johnson
I assume you are suggesting signing up with one of the many companies that offer such services for publishers and advertisers? My biggest concern is that given how technoliterate my audience is the chances of them actually clicking on ads are virtually nil. So it has to be a route that puts money in the bank just for showing the ad, not showing the ad and then waiting for clicks.

That said, I might try affiliate advertising just for starters to get things moving.
 
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  #6  
Old 12-20-2007, 10:09 PM
MatthewC MatthewC is offline
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AdBright is the best Send me a PM I would like to help you out!
 
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  #7  
Old 12-24-2007, 07:13 AM
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Educator Educator is offline
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I have to admit to being a conservative chap. So, if I am not sure about something I go with mainstream.

I also have to admit that Adsense ads on my site are VERY targeted to my intended audience. For example, my blog is on our family's person home renovation experience. I know it's not in the traffic volume of most folks here who seem to be high volume sites (we get only around 20 visitors per day ).

However, if I have articles on windows or doors, I only see windows and door ads on the page. If there are articles (I only have 2 on the main page, the rest are in categories) are on painting, they I only see ads related to painting products and services.

So, perhaps it is key words not being used that are creating Adsense to place non-related ads?

Just a thought from a newbie.
 
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  #8  
Old 01-03-2008, 09:11 AM
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weilies weilies is offline
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You can pay a visit on my web marketer blog
<crap removed>

Hope everybody enjoy making money form Ads

Last edited by cldnails; 08-01-2008 at 07:15 AM.
 
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  #9  
Old 01-03-2008, 09:51 AM
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Educator Educator is offline
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Quote:
Originally Posted by weilies View Post
You can pay a visit on my web marketer blog
<removed>

Hope everybody enjoy making money form Ads
Hey weilies,

Thanks for this. I'm curious about the optimal placement. The post within the link indicated the top banner as well as the upper right side.

Why the upper right side? For sites in English, English is read left to right so I thought that having the ad on the upper left, not the upper right, would be preferrable.

Any thoughts on this from anyone?

Thanks very much!

Last edited by cldnails; 08-01-2008 at 07:16 AM.
 
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  #10  
Old 01-14-2008, 06:48 AM
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greenfinger greenfinger is offline
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Many sites have their login and navigation systems on the top right. So putting ads here can be quite effective if people are not blind to this area of the website.

There are actually arguments contradicting this placement of ad in the top right, I read it somewhere here, unfortunately I forgot where on this forum it was

Anyway, it really depends on your site design and functionality on where the best placement is. The worst place I suppose, would be on the top right if there is a left column as well.
 
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  #11  
Old 01-24-2008, 04:59 PM
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weilies weilies is offline
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Sorry for the late reply. I have been busy for my PPC Ad Network currently.
k, the reason we install our Ad Spot at right top portion, is "this is the portion to feed in"

Standard website vs Member behavior
- First, we need to study from Social Network, Google, Yahoo login, it's a norm that trained your visitors "right top corner" is login section
- again, you will find left top corner is where MOST CTR happen there. Coz it's always "profile edit", "site navigator bar" there.
- and the middle section is the content.

So, the only suitable area, is the top+right top corner will get your Ad best feed
 
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  #12  
Old 03-31-2008, 12:38 PM
knslms knslms is offline
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what about ebay and amazon? They ussually have some type of software that is closely related.
 
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  #13  
Old 04-02-2008, 01:54 AM
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AndrewRae AndrewRae is offline
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Yep, but eBay or Amazon pay cents these days..not worth it IMHO unless your site is really BIG and you've got lots of traffic.
 
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  #14  
Old 07-18-2008, 03:15 AM
shoaeeb shoaeeb is offline
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Text link ads should work good for you.
 
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  #15  
Old 07-18-2008, 06:09 AM
holyground holyground is offline
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there are many ways to monetize your blogs, adsense, chtika, wiget bucks, payperpost,
reviewme, affiliate marketing are all the ways to monetize your blogs, you can also sell links but bear in mind to add rel="nofollow" to that link to avoid passing page rank. .. and so on....
 
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  #16  
Old 07-20-2008, 10:33 AM
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s-i s-i is offline
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why wont you sell private ads on your website. maybe you can charge them by impression.
 
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  #17  
Old 07-28-2008, 07:51 PM
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traef06 traef06 is offline
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If you have a newsletter you can always reach out to your subscribers with some affiliate program.

I subscribe to many, many newsletters and I will occassionally get a marketing based email from them. I read them as I know they have to make a living too, especially if I find their free information valuable.

Sometimes I have purchased from these newsletter emails.

That's just my two cents worth.
 
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  #18  
Old 08-12-2008, 01:10 PM
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Comenius Comenius is offline
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I'm just about to embark on supplementing my AdSense income by direct sale of links and banners. It's going to add a layer of complexity, but I'm hopeful the increase in money will be worth it.
 
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