Webmaster Forum

Go Back   Webmaster Forum > Marketing Forums > Writing For The Web

Writing For The Web Need help with SEO copywriting, marketing copy, or just need ideas for writing creative articles or effective ads? Let's work together to learn more about writing for the web!

Thread Tools Display Modes
Share |
Old 08-15-2011, 07:44 AM
snakeair snakeair is offline
Super Moderator - Rest in Peace 2018
Join Date: 12-31-07
Location: Medford, NJ
Posts: 54,771
iTrader: 3 / 100%
Formal vs. Informal Writing:

On the Ezine Blog, there is a video to watch before you post a response on this topic. Please watch the video and post your comments after.

Before you start writing an article, one of the first things you need to ask yourself is “Who’s my audience?”

Pinning down your target audience is a crucially-important step in your effort to communicate clearly.

Miss the mark by not taking a topic seriously enough and you run the risk of alienating that core audience. On the other hand, take too formal of an approach to a lighthearted topic and you’ll appear rigid and unemotional.

So, you really have to know exactly what group of people you’re writing the article for to ensure you communicate in the best possible way. Watch this video to discover the differences between formal and informal writing to help you gear your writing in the right direction.
Continued at: http://blog.ezinearticles.com/2011/0...-audience.html

Any thoughts?
Reply With Quote



Old 08-16-2011, 05:31 AM
glennforum glennforum is offline
Contributing Member
Join Date: 08-16-11
Posts: 51
iTrader: 0 / 0%
Well knowing your target audience indeed is an essential step in article writing because you really need to know who are the people you are writing for. This way you can write something that can engage their interests.
Reply With Quote
Old 08-19-2011, 12:23 AM
annabelle07 annabelle07 is offline
Contributing Member
Join Date: 04-12-11
Posts: 66
iTrader: 0 / 0%
This is absolutely the most important thing! Very often I find myself having to change the entire tone of my article to make it less formal etc cos that's what the particular target audience the article is addressing, relates to! I tend to write very formally and matter-of-fact most of the time. Which is good, but not for when you're writing about shoes, clothes etc for young adults etc - you catch my drfit...
Reply With Quote
Old 08-21-2011, 11:03 PM
junbao88 junbao88 is offline
Join Date: 08-14-11
Posts: 43
iTrader: 0 / 0%
I think most people are used to informal writing. After all this is the web, I don't think anybody would like to read scholar quality articles online. Most of the time, we are either searching for something, reading something, watching something, or trying to learn something. So anything short, to the point will be read more than a formal article.
Knowing the audience is good but I don't think that it's really important. I can't see someone stop reading an article that provide them the info they need simply because it's short and to the point.
Reply With Quote
Old 09-24-2011, 12:00 PM
C.A. Perez's Avatar
C.A. Perez C.A. Perez is offline
Contributing Member
Join Date: 09-06-11
Location: WA
Posts: 59
iTrader: 0 / 0%
I found the video interesting in that draws a clear line between the two styles, formal and informal. It takes effort to focus and maintain a specific style in a given article for a given audience.

For those that have little or no clue of where they fit in terms of predominant style, you can check your article's readability scale with MS Word's readability index. Although it is not full proof, it can give you an idea of the grade level readability of your writing.

Many claim that the National grade level reading average is at the 8th grade reading level, I have never found any documentation to substantiate that claim. Nevertheless, it makes sense that you would not want to write an article about building a tool shed at an undergraduate reading level. On the other hand, writing an article about the importance of silicon chips in the electronic industry written at a fifth grade level might appear condescending or boring.
Reply With Quote
Go Back   Webmaster Forum > Marketing Forums > Writing For The Web


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Adsense Question/Informal Chit Chat jelderkin AdSense 4 07-09-2011 05:54 AM
US Formal Wear Business Listing Database - 10.000 RECORDS gtithesexy Content 0 04-08-2009 04:24 AM
High quality & Unique content writing/re-writing service within a fast turnaround. abhishek_513 Content 1 10-10-2008 08:02 AM

V7N Network
Get exposure! V7N I Love Photography V7N SEO Blog V7N Directory

All times are GMT -7. The time now is 07:05 PM.
Powered by vBulletin
Copyright 2000-2014 Jelsoft Enterprises Limited.
Copyright © 2003 - 2018 VIX-WomensForum LLC