This whole post seems to be about only one thing - writing in a different voice. There are so many other ways to make a post interesting - giving examples, telling a story, adding interesting images, infographics, videos. They aren't covered here. Half the article is dedicated to explaining why you shouldn't be boring - in a very esoteric kind of way, using contradictory examples. Spending time with kids is boring, but kids aren't boring? Those who find kids interesting also find spending time with them to be interesting.
Coming back to the post - it has fallen into the very trap which it asks its readers to avoid - being boring!
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